McGhee’s Bakery and Radio Clyde have entered into a new sponsorship venture for 6 months to further promote their early morning campaigns.
Radio Clyde has agreed to take space on the reverse of McGhee’s vehicles, delivering throughout the Central Belt, for an initial period. The use of these vans will add to the existing Radio Clyde campaign already seen on the back of Glasgow buses advertising the Drive Time shows. This new campaign will promote Clyde 1 & Clyde 2 Morning show presenters George Bowie & Mike Riddoch.
In return McGhee’s Bakery will increase their Crispy Roll campaign through both Clyde 1 & Clyde 2, whilst entering into some promotional work with Radio Clyde. |